We recognise that salon owners and managers are busy people, so you may not have much time to market your business. Luckily there are some great tools that make marketing quicker, easier and cheaper for you. Here’s our pick of the best:
A salon app is really the holy grail of salon marketing. They can do so many tasks and improve on many common salon problems. Do you have a lot of last-minute cancellations that you struggle to fill? Push notifications alert app users to these appointments and encourage them to book. Are Client Loyalty schemes expensive with printing costs? An app such as the one by Bright Salon has up to four client loyalty schemes, where you scan a client’s smartphone to redeem them.
There are so many benefits to an app, but in a nutshell all or your marketing tools are in the palm of your client’s hand.